In recent years, Spike has become known for its reality shows, like Ink Master, Jail, Bar Rescue and 1000 Ways to Die. Most notable among these shows though, is the popular Lip Sync Battle, a spinoff of a segment that was seen on Late Night with Jimmy Fallon, which pits celebrities against each other in elaborately staged lip sync performances. Typically, when a network rebrands that means that some, if not all, of the network’s programming will get shifted or cancelled in favor of what fits the idea of the new brand. And, while the name Paramount Network might not inspire any vivid ideas of what the future of the channel will be, it, at least, makes it sound like properties owned by Paramount will be the focus moving forward.

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